AutoZum Salzburg

AutoZum in Salzburg is Austria’s leading trade fair for automotive products and innovations. Exclusively targeting professional visitors, the event takes place biennially and offers a comprehensive overview of developments in the automotive aftersales sector. The fair is organized by Messezentrum Salzburg GmbH, which also operates the exhibition center.

The venue, Messezentrum Salzburg, is conveniently located near the city center of Salzburg and is easily accessible by both car and public transport. Its proximity to the highway and Salzburg Airport allows for a comfortable journey, even for international visitors. Ample parking is available, with over 3,000 parking spaces provided by the exhibition center for attendees.

Messezentrum Salzburg is known for its modern infrastructure, offering an exhibition area of 39,257 square meters spread across 10 halls. These spaces provide exhibitors with optimal conditions to present their products and innovations in a professional environment. Additionally, the venue features flexible rooms for conferences and networking events, further enhancing business interactions during the fair.

AutoZum serves as a central marketplace for industry professionals in the Alpine-Danube region. It brings together experts and decision-makers from sectors such as auto parts, workshop equipment, petrol station equipment, vehicle washing, accessories, and customization, providing a platform to exchange the latest trends and innovations. The beginning of the new business year is significantly shaped by the presentation of new products and solutions at this event.

With its focus on professional visitors, AutoZum offers companies a platform to establish and deepen business relationships and to gain new contacts. As such, it is not only an efficient platform for acquiring new customers but also a key meeting point for maintaining relationships with existing clients. AutoZum remains the most important event for the automotive aftersales industry in Austria and the region, ensuring excellent opportunities for business initiation and networking.

The AutoZum will take place on 4 days from Wednesday, 20. January to Saturday, 23. January 2027 in Salzburg.